Posts Tagged ‘Cinematic Taste’
May 21st, 2009 | 
Author: 
If you didn’t see the last Rocky movie, you really missed out. You may be questioning my cinematic taste at this moment, but really, it’s an awesome flick.
There’s a great moment where Rocky says, “The world ain’t all sunshine and rainbows. It is a very mean and nasty place. It will beat you to your knees and keep you there permanently if you let it. You, me or nobody is going to hit as hard as life. But it ain’t about how hard you hit, it is about how hard you can get hit and keep moving forward, how much can you take and keep moving forward. That’s how winning is done!”
Hell yeah, Rocky! I feel like picking on somebody smaller than me right now. Think about it, if he gets back up after the beating, I’ll be helping him to build character. If he doesn’t… uh, oops. Nevermind.
Seriously, it really is about your ability to get back up after being knocked down. Here’s the thing; Most people are so scared of getting knocked down, they never get in the ring.
In my opinion, fear, not money, is the root of all evil. It’s fear that prevents people from evolving and it’s what keeps them ignorant.
Since fear and the many ways it destroys humanity is such an enormous topic, let me boil it down to something that matters to you, the wannabe restaurant and/or bar magician. If you’re scared to approach a restaurant to ask for a job and you let that anxiety prevent you from doing it, you’ll never become a professional entertainer.
In the beginning, everybody is nervous approaching bars or restaurants to ask for a gig. However, the pros are the ones that do it anyway. They don’t let fear get in the way. After they talk to the first manager, they realize it’s not that bad. The second restaurant is much easier to approach and after awhile they’ve gone to so many that they aren’t anxious at all.
One of my students happens to be a boxer. He told me a story where a guy acted like he was going to hit him. My student stood his ground without flinching at all. The reason he said he didn’t flinch was because he’s been hit so many times, it doesn’t scare him.
Most boys growing up know the fear of being in a fight and how that’s always worse than actually getting in a playground scuffle. Getting punched isn’t really that big of a deal.
If your boxing ring is to be restaurants and bars but your fear of rejection prevents you from making an approach, it’s the same as never getting in the ring at all. Don’t let this happen to you. Be nervous and take action anyway.
Another way people let fear get in the way of their progress is by thinking everybody is out to rip them off or take advantage of them in some way. One of the reasons I make a great living performing comedy-magic while other performers struggle is that I’m always educating myself and I’m not scared to pay for it.
For example, I’ve purchased several products from a marketing guru named Marlon Sanders. Specifically, I bought The Amazing Formula, Gimme My Money Now, and the Promo Dashboard. If you go to Marlon’s site for The Amazing Formula, you’ll see he offers a triple your money back guarantee.
Seriously, if you do what he tells you to do and you don’t make money, he’ll give you triple your money back.
Despite this, I know people that won’t buy his product. They are so scared of being ripped off, they won’t even take a look at the information.
My friends, if you buy something with your credit card or with PayPal, you’re protected from fraud. There really isn’t anything to be scared of. I market circles around the other magicians in Los Angeles because I keep learning. I’ve never once been ripped off on the Internet and I’ve spent tens of thousands of dollars on marketing material.
Every single thing I’ve bought (with the exception of this really bad manuscript on working tradeshows) has made me money. Each course has paid for itself many times over. By the way, even the one bad manuscript I bought was a lesson…in what not to do.
People’s fear of being ripped off hits close home for me because I’ve had people ask for refunds for products before they even got them. For example, I had somebody buy How To Book More Restaurant Work Than You Can Handle and the system didn’t generate the necessary PIN code immediately. He got the code a few minutes later but decided to ask for a refund.
When people do things like that, I know they only have one toe in the water. If the water is at all chilly, they run away, fearful that the glitch they encountered indicated they were being scammed.
Keep that in mind with your own sales process. If you sell anything on your web site, make sure everything works perfectly. No matter how much you test, once you go live, you’ll encounter something goofy that needs to be fixed. Take care of it right away, otherwise, you may be losing sales.
Here’s a big secret for you. The Amazing Formula was the first product I got from Marlon Sanders. He promised it would work for products or services. I applied everything he said to my comedy-magic business. While other magicians and so called marketing experts were critical of my tactics, I booked more and more shows and commanded higher fees.
We’ve been in this recession since the beginning of 2008 and that ended up being my best year ever! Even now, I’m continuing to book private parties at a steady pace.
It all comes down to this; Don’t let fear get in your way. Don’t let it stop you from approaching restaurants so you can finally become a professional restaurant magician. Also, don’t let your fear of being ripped off stop you from getting an advantage over your competition.
I promise if you do what I say in my course, How To Book More Restaurant Work Than You Can Handle, you will get gigs working restaurants. If you don’t, I’ll give you your money back. If you’re scared to take that bet, do me a favor: Put on a dress and get a day job, show business isn’t for you.
